Strategy Workshop
Messaging & Copywriting
Brand Identity & Logo Creation
Website Design
Wayfinding Design & Coordination
Bringer of Donuts
Victory Point Church
Rodgers Creative Group partnered with Victory Point Church to develop a cohesive and impactful brand identity. Through a brand strategy workshop and using the StoryBrand framework, they crafted a clear and compelling brand script to guide all messaging. The project included a complete website and logo redesign, creating a fresh and modern look that aligns with Victory Point's vision and mission (Making disciples who live a Jesus shaped life.). Additionally, a comprehensive brand suite was developed, ensuring consistency across all communications and marketing efforts. Physical spaces received cohesive wayfinding design & coordination.